Hot Tubs Liquidators expands to Wenatchee

Carol and John Aldrich posing together in 2011, partners in life and business through a shared love of the spa industry.

COURTESY OF JOHN ALDRICH

Hot Tubs Liquidator’s classic Chelan location continues to open the doors to its showroom, servicing communities across the NCW with hot tubs and spas.

RUTHEDNA KEYS/WARD MEDIA

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WENATCHEE—Hot Tubs Liquidators, a local Chelan business, continues to prove itself as one of the most affordable spa businesses in the region. Owners John and Carol Aldrich look forward to the grand opening celebration of their new Wenatchee location.

Local spa business game changers the Aldriches have been working together in hot tub retail for around 30 years, providing spas to buyers from all around the NCW at impressively low prices. Since the beginning, Carol and John have worked together, initially buying a hot tub together as friends and falling in love with each other and the spa business.

John Aldrich, also known as ‘Hot Tub John,’ looked back at his and his wife’s long history in the spa business together.

“We’ve always been equal partners and very supportive of each other,” he said. “We both love the spa business. We’ve been in it together for probably 30 years. We actually were friends, and we bought a hot tub together… we saw the love, and we started doing spas.” 

Ever since then, the two have worked as partners, opening their first store together in Woodinville in 1997, where they began a long and colorful career of connecting NCW residents to affordable yet luxurious spa systems. 

Now, the couple runs their business out of Chelan, where buyers travel for hours and even cross the Canadian border to get their hands on the Aldriches’ one-of-a-kind hot tub prices and availability.

What Hot Tub John argues makes his business different from any others in the area is its ability to provide high-quality hot tubs at a fraction of competitor prices while maintaining rapid availability for buyers. For this impressive feat, the Aldriches brand themselves as truly different hot tub dealers within the region

As Hot Tub John explains, this impressive business model is viable through high-volume purchases of spa systems rather than singular purchases of customizable systems, which can take up to months to arrive. By keeping such a constant inventory and providing less customizable but still fully-equipped hot tubs, Hot Tubs Liquidators can sell their products for incredibly lower prices than their competition.

“We are literally thousands of dollars cheaper than our competitors,” he shared. “I buy trucks at a time, you know, around 10 spas at a time. When you go into another spa dealer and you order, they may have just brought in a half dozen spas for four other people. So, now you’ve got to wait maybe a couple of months just for them to be able to get a truck together.”

With their business model flourishing and bringing in demand from Seattle to Canada, the Aldriches are excited to run their new storefront in Wenatchee, located at 1625 N. Wenatchee Ave. Their grand opening celebration is set September 28th. However, Hot Tubs Liquidators’ Wenatchee location has already opened the doors to its showroom, welcoming in local business to their storefront. 

As they continue to spread their brand as the most affordable spa dealers in the region, John and Carol Aldrich plan on opening a future location in Moses Lake to better Eastern Washington communities. 

To learn more about Hot Tubs Liquidators, visit their website at hot-tubsliquidators.com.

Will Nilles: (509) 731-3211 or will@ward.media